Chapman Tripp

For some time, we have been working with Chapman Tripp to reinforce their reputation as the country’s pre-eminent law firm. The country’s leading full service national firm continues to distinguish itself through the advice it offers at key moments of change. To capture Chapman Tripp’s energy and advisory leadership, we honed their key messages and  advocated for a dramatic change in the firm’s visual language. The bold new approach is a clear signal to clients and competitors alike that this firm, with its deep historical pedigree, remains the practice of choice for those looking for smart guidance from the country’s most exciting legal minds.